Reddit roundup: funded in 3 hours — tactics from a first-time creator
Campaign Discussion · PledgeRadar Editorial ·
u/ohenrybar14 funded a first campaign in three hours and shared tactics, including emailing pre-launch followers through Kickstarter updates before launch, and sending ads straight to the Kickstarter pre-launch page, which they found about five times cheaper than their own website or list.
Other creators added details.
What Reddit users said
A professional for five years: unless you're five or six months from launch, send traffic to the Kickstarter pre-launch page rather than your own landing page.
Original commentStrongly agrees: always send traffic to the pre-launch page.
Original commentNotes a newer feature: after launch you can still message followers by posting an update set to 'Followers', which isn't public or sent to backers.
Original commentRunning Meta lead ads to their pre-launch page, they asked how to track whether clicks actually become followers.
Original commentAsked whether ads stay profitable during the live campaign when cost per backer is below average pledge.
Original commentSix months from launch and weighing other social platforms, a newsletter and a landing page alongside pre-launch.
Original commentSource: Just launched my first Kickstarter, funded in 3 hours - What I learned (r/kickstarter)
Replies in this roundup summarize public comments posted on Reddit and are credited to their original authors, with links to the source. They are third-party opinions, not statements by PledgeRadar or its members. PledgeRadar does not verify these claims and accepts no legal responsibility for the content of community discussions.