Reddit roundup: where creators actually build a pre-launch audience
Campaign Discussion · PledgeRadar Editorial ·
u/ahobday, a print-and-play board game designer, asked where creators build the audience everyone says they need, given that the most active communities don't have follower features.
The answers were practical and consistent.
What Reddit users said
Show up consistently where the people are without pitching: design diaries, rough prototypes, and helping in threads not about your game. Plus a tiny email list from a simple landing page.
Original commentFor a first campaign they built a landing page with an email sign-up and used Meta ads to drive sign-ups.
Original commentTake prototypes to local game stores and community colleges, run game nights, and collect emails or socials in person.
Original commentBuild a landing page and offer something free in exchange for an email.
Original commentBring games to local conventions and game nights, invite players to a newsletter or Discord, and use the Discord for playtests and feedback.
Original commentSource: Where do people build their pre-existing audiences? (r/kickstarter)
Replies in this roundup summarize public comments posted on Reddit and are credited to their original authors, with links to the source. They are third-party opinions, not statements by PledgeRadar or its members. PledgeRadar does not verify these claims and accepts no legal responsibility for the content of community discussions.